Ph.D. Candidate — Yonsei UniversitySeoul ↔ London

UEMEEJUNG

“Designing Cities with
the Brain in Mind”

Specializing in neuroarchitecture, EEG-based emotional analysis, and immersive urban space evaluation at the Department of Architecture and Architectural Engineering.

01 / Who am I

Where neuroscience
meets the built world.

Experience since2020
Journal papers0
Conference papers0
Uemee JungSubject 01 · UJ

My research explores how the built environment shapes human cognition and emotion by integrating neuroscience, architectural design, and urban informatics.

I was a PhD Visiting Scholar in Experimental Psychology at University College London (UCL), where I collaborated with Prof. Hugo Spiers and PhD candidate Isabelle Sjövall on the NeuroDesign Index (NDIX) experiments.

I also collaborate with Cambridge University and Heatherwick Studio on the Seoul Biennale of Architecture and Urbanism, leading computational studies on façade design and neurophysiology. In parallel, I work with the Korea Institute of Civil Engineering and Building Technology (KICT) to develop EEG- and BCI-based design technologies for smart construction and robotic control.

My academic journey has been supported by the National Research Foundation of Korea (BK21 FOUR), Yonsei University fellowships, and an overseas doctoral research fellowship — aiming to create healthier and more emotionally responsive urban environments.

Home lab

Yonsei University · LAUD

Laboratory of Architectural and Urban Design
Supervisor: Prof. Dongwook Sohn
Room A602, Engineering Bldg., 50 Yonsei-ro, Seoul

Visiting

UCL · Hugo Spiers Lab

Department of Experimental Psychology
Supervisor: Prof. Hugo Spiers
26 Bedford Way, London

02 / Research Interests

Three signals,
one question.

CH.01

Neuroarchitecture & Human Experience

Environmental psychologyPerception & emotionEEGEye tracking
CH.02

Urban Informatics & Data Science

GISMachine learningStatistical modelingUrban data analytics
CH.03

Virtual Environments & Urban Design

VRBuilt environmentStreetscapesPedestrian experienceWalkability
03 / Projects

Research in motion.

2026Research ongoing
2026.09 — presentNational Research FoundationOngoing

Strategies for Implementing an Age-Friendly N-Minute City through the Development of a Synthetic Population-Based Urban Digital Twin Prototype

→
2025.09 — presentNational Research FoundationOngoing

Analysis of Emotional Responses to Urban Visual Environments using EEG-Based Biosignal Data to develop an AI-Based Affective State Prediction Model

2025 Research Grant Program for Doctoral Students (R&D) · Principal Investigator

→
2026.09 — presentICONS, Institute of Convergence Science, YonseiOngoing

Effects of Visual Complexity and Coherence in Urban Streetscapes on Human Responses: Integrating Environmental Psychology and Multimodal Measurement

Selected as a 2026 ICONS Interdisciplinary Research Scholar

→
2026.09 — presentInstitute for Higher Education Innovation, YonseiOngoing

Space-MBTI 2.0: A Personality-Based Diagnostic and Curation Model for Customized Residential and Living Spaces

Workstation Scholarship Program (GSIP) · Academic-to-Industry project for MZ generation & single-person households

→
2026.04 — 2026.08Institute for Higher Education Innovation, Yonsei

Space-MBTI: A Personality-Based Diagnostic and Curation Model for Customized Residential and Living Spaces

Workstation Scholarship Program (GSIP)

→
20253 projects
2025.09 — 2026.02ICONS, Institute of Convergence Science, Yonsei

Investigating the Effects of Urban Streetscapes on the Human Brain: Developing Human-Centered Urban Design Technologies through EEG-Based Physiological Measurement and AI Analysis

Selected as a 2025 ICONS Interdisciplinary Research Scholar

→
2025 — ongoingKICTOngoing

Development of Brain-Computer Interface (BCI)-Based Technologies for Design and Robotic Control

Designing and conducting EEG-based neurophysiological experiments — protocol development, data collection, and signal analysis.

→
2025 — ongoingSeoul Biennale · Cambridge University · Heatherwick StudioOngoing

Façade Patterning and Visual Stress: A Computational Study of Architectural Design and Visual Stress in Seoul

→
20242 projects
2024.03 — 2025.03University College London (UCL)

1-year PhD Visiting Scholar — Spiers Lab, Department of Experimental Psychology

BK21 FOUR

→
2024.03 — 2025.03University College London (UCL)

The NeuroDesign Index (NDIX): A New Diagnostic Method for Analysing Space Quality Impact on Human Health, Creative Cognition, and Wellbeing

Innovative NDIX Space Experiment

→
20232 projects
2023.06 — 2023.11KICT

Research Planning for a BIM-Based Urban Metaverse Evaluation Model Using EEG Measurements

Urban Metaverse · XR + EEG · Project Manager

→
2023KICT

Analysis of Fire Characteristics of Industrial Complexes Using GIS

GIS

→
20222 projects
2022.04 — 2022.08AURI

Cost–Benefit Analysis and Strategies to Promote Green Remodeling of Private Buildings

→
2022.06 — 2022.12KICT

Development of Regional Fire Risk Spatial Information and Evaluation Mapping

→
20212 projects
2022.01 — 2022.06NAPC

District Unit Planning Techniques for Integrated Urban and Architectural Planning

→
2021.03 — 2021.10KICT

GIS-Based Analysis of Fire Severity in Relation to Distance from Fire Stations

MAP

→
04 — Enterprise & InnovationVenture file / NR-25Seoul — MunichConcept stage, 2025
NeuroRoomie®
이 방, 뇌가 골랐어요EEG × Space-BTIInterior-techFounder & CEO: Uemee Jung

Brain-fit
interiors

NeuroRoomie is a concept project exploring how brainwave (EEG) data and spatial personality profiling (Space-BTI) can be combined to recommend interior layouts and styles.

Each recommendation is tailored to an individual’s emotional state — interior styles, furniture layouts and spatial configurations, optimized by the brain.

Founder & CEOUemee Jung
Yonsei University
NeuroRoomie pitch cover
Fig. 01 — Pitch coverHover for colour
ManifestoNR / 001
We shapespaces.We shapemoods.

NeuroRoomie isn’t just about interiors — it’s about making you feel truly at home: emotionally, cognitively, and physically.

Neuroscience-driven space solutions
01

How it works

Three steps / one profile
STEP / ADiagnose

MBTI-style Space-BTI questionnaire profiles how a person prefers to live, focus and rest.

Space-BTI
STEP / BMeasure

Real-time brainwave database (EEG-DB) adds a measured emotional layer to stated preference.

EEG-DB
STEP / CRecommend

Personalized interior styles, furniture layouts and spatial configurations.

Output
02

Business model

Freemium
Tier
Basic무료 / Free
Premium유료 / Paid
Method
MBTI-style spatial diagnostics
EEG-based emotional response measurement
Space-BTI type
Included
Included
Brainwave analysis
—
Included
Output
Personalized design recommendations
Neuroscience-driven space solutions
03

Markets & roadmap

B2B emotional consulting
M / 01Wellness
offices
M / 02Co-living
spaces
M / 03Retail
environments
M / 04Interior
commerce API
Phase 1 — now
Secure user data

Build large-scale user data assets through competitions and bootcamps.

Phase 2
Validate

Test market potential, business viability and global scalability.

Phase 3
Integrate & consult

Interior-commerce API integrations and B2B emotional consulting.

04

Space-BTI

Interactive specimen
Click a letter to flip the axis
Sample questions
Q1
When you enter a room, what makes you feel most comfortable?
Q2
Which environment helps you focus best?
SBASSocial · Bright · Activity-oriented · Structured
PCRFPrivate · Calm · Rest-oriented · Flexible
Space-BTI system and app concept
Fig. 02 — Space-BTI system & app conceptBasic / Premium
05

Recognition

Selected programmes
2025Global Graduate Student Empowerment Bootcamp

Selected and participated.

Munich, DE
2025Joint Laboratory Startup Camp

Selected and participated.

Korea
Closing noteNR / end
“NeuroRoomie isn’t just about interiors. It’s about making you feel truly at home.”
Partnership & collaborationGet in touch ↗
05 / Publications

Written evidence.

—01
Comparative Analysis of Human and AI (LLM/VLM) Perceptual and Affective Evaluations of Indoor and Outdoor Space Images
Jung, U., et al.
Research ongoing
202602
Assessing Realism in Virtual Architecture: Neural and Subjective Responses to Changes in Level of Detail ↗
Jung, U., Choi, K., Kim, S., Lee, J., & Sohn, D.
Brain and Environment, 100019
Published
202503
Effects of color changes in building façade on pedestrian visual and emotional perception in a virtual urban-street environment
Jung, U., Lee, J., Choi, K., Kim, S., Park, C., & Shon, D. W.
Brain and Environment
Decision in process
202504
Façade patterning and visual stress: A computational study of architectural design and visual stress in Seoul
Valentine, C., Mitcheltree, H., Hosking, I., Jung, U., Choi, K., Lee, D., Oh, K., Kim, S., Wilkins, A., & Penacchio, O.
Discover Cities, Springer Nature
Forthcoming
202505
Neural network dynamics for different studio apartment plan configurations presented in VR
Myung, J., Jung, U., & Gero, J.
Intelligent Buildings International
In press
202506
The NeuroDesign Index (NDIX): A New Diagnostic Method for Analysing Space Quality Impact on Human Health, Creative Cognition, and Wellbeing
Sjövall, I. A. K., Yavuz, E., Jung, U., Kounios, J., Zisch, F. E., Tyler, N., & Spiers, H. J.
Building and Environment
In preparation
202507
Neurobiological impacts of city living: A critical review of mechanisms linking urban environments to brain structure, function, and mental health risk and resilience
Sjövall, I. A. K., Valentine, C., Jung, U., Zisch, F., Viding, E., Stringaris, A., Eyre, H., & Spiers, H.
In preparation
202308
A study on economic feasibility evaluation by improving the energy saving performance of green remodeling buildings employing the interests support program in private sectors ↗
Jung, U., Moon, B., Sohn, D. W., Kim, S., Jang, K. E., Park, S. & Kwon, H.
Journal of Architectural Institute of Korea, 39(4), 87–97
Published
202309
Green remodeling project improvements for private buildings ↗
Moon, B., Kim, S., Park, S., Sohn, D. W., Jung, U., Kwon, H. & Jang, K. E.
Journal of Architectural Institute of Korea, 39(4), 199–210
Published
202110
Jung-gu fire vulnerable area analysis using GIS network analysis ↗
Jang, K. E., Jung, U., Park, C., Lee, J. & Sohn, D. W.
Journal of Korea Institute of Ecological Architecture and Environment, 21(6), 79–86
Published
202501
EEG-based assessment of cognitive load across levels of architectural detail in virtual reality environments
Lee, J., & Jung, U.
World Neuroscience & Psychiatry Conference, Singapore
Poster
202502
EEG-based neural responses to façade color spectrum variations in urban streetscapes
Jung, U., Lee, J., Choi, K., & Sohn, D. W.
Spring Conf., Korea Institute of Ecological Architecture and Environment
Proceedings
202503
EEG analysis of pedestrian responses to architectural height variation
Choi, K., Jung, U., Lee, J., & Sohn, D. W.
Spring Conf., Korea Institute of Ecological Architecture and Environment
Proceedings
202404
Integrative research methodology for eco-friendly and ecological design based on brain–computer interface (BCI)
Lee, J., Jung, U., & Lee, J.
Fall Conf., KIEAE, 24(2), 120–121
Proceedings
202405
Framework for convergence research on brain–computer interface (BCI) and construction technology
Lee, J., Jung, U., & Lee, J.
Fall Conf., Architectural Institute of Korea, 44(2), 976
Proceedings
202306
A study on conflict resolution strategies among residents in apartment complexes using the metaverse
Jung, U., & Lee, J.
Fall Conf., Architectural Institute of Korea, 43(2), 593
Proceedings
202307
Trend analysis of EEG experimental studies in the field of architecture using the Scopus database
Jung, U., Nam, K.-J., Lee, J.-H., & Sohn, D.-W.
Fall Conf., Architectural Institute of Korea, 43(2), 140–141
Proceedings
202308
Comparative analysis of EEG responses to stepwise detail changes in urban streetscapes using VR
Kim, S.-Y., Choi, K.-J., Jung, U., Nam, K.-J., Lee, J.-H., & Sohn, D.-W.
Fall Conf., Architectural Institute of Korea, 43(2), 142–143
Proceedings
202309
A study on the classification of urban fire risk assessment indicators through literature review
Choi, K.-J., Kim, S.-Y., Park, C., Jung, U., Lee, J.-H., & Sohn, D.-W.
Fall Conf., Architectural Institute of Korea, 43(2), 242–243
Proceedings
202110
Analysis of architectural research trends using VR technology
Jung, U., Lee, J., Park, J., & Sohn, D. W.
Spring Conf., Architectural Institute of Korea, 41(1), 206–207
Proceedings
202111
Issues and improvement measures of fire protection facility installation regulations for fire safety management in residential buildings
Jang, K.-E., Jung, U., & Sohn, D.-W.
Fall Conf., Architectural Institute of Korea, 41(2), 125–126
Proceedings
202112
Analysis and readjustment strategies for fire-prone areas in Seoul: A case study of Jung-gu, Seoul
Jang, K.-E., Jung, U., Park, C., & Sohn, D.-W.
Fall Conf., KIEAE, 21(2), 118–119
Proceedings
06 / Education & Experience

The trajectory.

Sep 2020 — Present

Yonsei University

Ph.D. Candidate · Integrated M.S.–Ph.D. Program in Architecture
Advisor: Prof. Dongwook Sohn

Seoul, KR

Mar 2024 — Mar 2025

University College London

Visiting Ph.D. Scholar · Dept. of Experimental Psychology
Advisor: Prof. Hugo Spiers

London, UK

Mar 2014 — Feb 2019

De La Salle University

Bachelor of Architecture (B.Arch.)

Dasmariñas, PH

Sep 2025 — Present
National Research Foundation of Korea (NRF)Principal Investigator

2025 Doctoral Student Research Grant — Analysis of Emotional Responses to Urban Visual Environments and Development of an AI-Based Emotion Prediction Model Using EEG Biosignals

South Korea
Apr 2025 — Sep 2025
Seoul Biennale of Architecture and UrbanismResearch Collaborator · led by Heatherwick Studio

A Comprehensive Computational Exploration of Historical Architectural Façade Patterns and Their Impact on Human Neurophysiology in Seoul

Seoul, KR
Mar 2025 — Present
KICTResearch Collaborator

Development of Brain–Computer Interface (BCI)-Based Technologies for Design and Robotic Control — EEG experiment design, protocol development, data collection, signal analysis

South Korea
Mar 2024 — Mar 2025
University College London (UCL)Visiting Scholar · Hugo Spiers Lab

The NeuroDesign Index (NDIX): A New Diagnostic Method for Analysing the Impact of Spatial Quality on Human Health, Creative Cognition, and Wellbeing

London, UK
Jun 2023 — Nov 2023
KICTProject Manager

Research Planning for a BIM-Based Urban Metaverse Evaluation Model Using EEG Measurements

South Korea
Apr 2023 — Jun 2023
KICTResearch Collaborator

Analysis of Fire Characteristics of Industrial Complexes Using GIS

South Korea
Apr 2022 — Dec 2022
KICTResearch Collaborator

Development of Regional Fire Risk Spatial Information and Evaluation Mapping

South Korea
Apr 2022 — Dec 2022
Seocho District OfficeYoung Architect

Spatial Strategy Planning

Seoul, KR
Apr 2022 — Dec 2022
National Architectural Policy Commission (NAPC)Research Assistant

District Unit Planning Techniques for Integrated Urban and Architectural Planning

South Korea
May 2022 — Dec 2022
Architecture and Urban Research Institute (AURI)Research Assistant

Cost–Benefit Analysis and Strategies to Promote Green Remodeling of Private Buildings

South Korea
Jun 2021 — Dec 2021
KICTResearch Assistant

GIS-Based Analysis of Fire Severity in Relation to Distance from Fire Stations

South Korea
07 / Contact
Interested in
learning more?
junguemee@yonsei.ac.kr ↗
PublicationsGoogle Scholar
↗
NetworkLinkedIn
↗
LabYonsei LAUD
↗
Instagram@neuralnook_
↗